Floweristic - A Personal Gift Of Flowers

Statistics show the true popularity of flowers

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A Personal Gift Of Flowers

Floweristic :: Selecting-Flowers

Think about the gifts you've received in your life. Is there one that stands out more than any other? Why was that gift so special? I'll bet it was one that just really fit you-your personality, your interests, something that makes you uniquely you. And, who was it that gave you that gift? Your mother, father, sibling, significant other?

A recent survey of men and women from all over America answered all sorts of questions about our favorite gifts, who gives them, and when we like to receive them. Of course, we florists were thrilled to see that flowers are among the most favored gifts received and the most often given. Take a look at these interesting results:

* Best "I love you" gift: 37% flowers/houseplants, 34% jewelry, 5% perfume or cologne.

* Gift most likely to make you smile: 26% jewelry, 23% flowers/houseplants, 12% event tickets.

* Gift most often given to apologize: 49% flowers/houseplants, 10% jewelry, 8% event tickets.

* Gift that makes you feel most special: 33% jewelry, 24% flowers/houseplants, 10% clothing.

* Gift most often given: 38% clothing (also the most frequently returned gift at 65%), 12% flowers/houseplants, 10% food.

* Favorite occasion to receive flowers: 30% no special occasion, 20% Valentine's Day, 14% Anniversary, 12% Mothers' Day, 10% Birthday.

* Percentage of people who gave flowers in the last year: 58% (35% of women surveyed gave flowers to men last year).

* Who gives the best gifts: 56% significant other, 11% mother.

* Best gift to get from a business associate: 34% tickets, 16% flowers/houseplants, 10% food.

So why do flowers rank so highly on our gifts to give and receive? Probably because people enjoy gifts that fit their personalities or the personalities of the people they're giving them to. There's a great emphasis in America today on individualism and flowers are very easy to individualize because they come in so many colors and varieties.

Want some more great news? Your florist is an expert in creating unique and personal gifts with just a little bit of information from you. You simply need to tell him or her who the gift is for, what your relationship is to the person, and describe the recipients personality and any special interests. From just that information, your florist can choose the right kinds of flowers, perfect colors, accessories to include with the flowers, and present them in a way that is sure to please anyone in your life.

Writer's Resource Box:
Wesley Berry is the President of Wesley Berry Flowers, a successful multi-million dollar business that was established in 1946. He is also the Headmaster of the Professional Florists' Institute, a floral design school located in Michigan. Visit Wesley Berry Flowers on the web at http://www.800wesleys.com.

Floweristic :: Selecting-Flowers

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